About

Founded in 1994, Daggerfin is a nimble, creative partner helping companies shape, express and propel their business strategy. Headquartered in Rochester, Michigan, Daggerfin delivers competitive edge by forging deep thinking with cutting design. B2B and B2C brands look to Daggerfin for guidance in defining and designing the best direction forward.

» Design Is Too Important to Be Left to the Thinkers

Recently, at a conference reception (think wine and cubes of cheese), a well-known and influential member of the academic community said to me: “Design strategy is far too important to be left to…



June 08, 2009, 12:41pm  Comments

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